When it comes to sourcing profitable products on Amazon, the Keepa Chrome Extension remains a popular tool among sellers. However, there’s a lesser-known, more affordable option that we’ll reveal at the end of this article. But first, let’s explore what this software offers, who it benefits, and whether it justifies the price tag.
What is the Keepa Chrome Extension?
Keepa is a tool that provides Amazon sellers with detailed historical data on millions of products. This information includes price history, sales rank, buy box prices, and more. By integrating directly into Amazon product pages, this extension allows users to make well-informed decisions about which items to source and sell.
Who Benefits from Keepa?
The Keepa extension caters to a wide range of Amazon sellers, including:
- Online Arbitrage Sellers: It helps them identify products they can buy at a lower price and resell for a profit on Amazon.
- Wholesale Sellers: This tool aids in analyzing bulk products by offering insights into the historical data, ensuring they invest in items with a reliable sales record.
- Private Label Sellers: By assessing competition, pricing strategies, and market trends, Keepa is crucial for private label sellers.
Pros of Using This Tool
- Embedded Data Graphs: The integrated history graph displays price trends, sales rank, and buy box data right on Amazon’s product page. It allows sellers to assess performance over time quickly.
- Historical Insights: Keepa provides access to rich historical data, including sales rank, price changes, and buy box fluctuations. These insights are vital for making sound sourcing decisions.
- Improved Sourcing: With this tool, sellers can identify products with stable pricing and consistent sales, reducing the risk of purchasing slow-moving inventory.
Cons of Using This Extension
- Overwhelming Data: New users might find the amount of data intimidating. Understanding and interpreting the numerous graphs and metrics requires a learning curve.
- Subscription Cost: While Keepa once offered much of its data for free, most valuable features now require a paid subscription, costing €19 per month. For some, especially beginners, this could be a steep price.
Keepa Extension Pricing
To unlock all features, users need to subscribe at €19 per month. This subscription provides access to interactive graphs, advanced tracking tools, and a wealth of historical data.
A Cheaper Alternative
If you’re primarily interested in a history graph with all the available data, FBAmultitool offers this feature without the additional cost. Priced at £13.95 per month, it might not offer all the advanced tools of Keepa, but it provides enough information for most sellers to make smart decisions at a lower price.
How to Use The Keepa Extension for Product Sourcing
Now that you understand what Keepa is and who benefits from it, let’s go through how to use it for product sourcing.
Step 1: Log in to Keepa
Before you start sourcing, log in to the Keepa website and choose the correct marketplace. This will tailor the data to the specific region where you plan to sell.
Step 2: Navigate to Data Tab and Product Finder
Once logged in, go to the “Data” tab and then select “Product Finder.” Here, you can use various filters to narrow down your search.
Step 3: Apply Filters for Target Products
Use the filters in the Keepa catalog to find items matching your sourcing criteria. You can filter by sales rank, availability, buy box prices, and categories. Focus on the most relevant factors for your strategy to save time.
Step 4: Click “Find Products”
After setting the filters, click “Find Products.” Keepa will generate a list of items matching your criteria—this list is a goldmine for potential deals.
Step 5: Analyze the Deals
Now that you have your list, analyze it carefully. Look for items with stable sales ranks, favorable price trends, and consistent buy box prices. Once you identify promising options, you can start reaching out to suppliers.
Conclusion: Is Keepa Worth It?
Keepa is undoubtedly a powerful tool for Amazon sellers, offering deep insights into product performance that can significantly improve sourcing decisions. Nevertheless, at €19 per month, its subscription may not be feasible for everyone, especially beginners.
For a more budget-friendly option, FBAmultitool provides similar functionalities at a lower price. Although it lacks some advanced features, it still delivers enough data to support informed decisions.
In the end, the choice between Keepa and its alternatives depends on your specific needs and budget. Sellers seeking detailed data and willing to invest in premium tools will find Keepa valuable. On the other hand, those looking for a cheaper solution without sacrificing too much functionality will likely prefer FBAmultitool.
